Glossary
Click on a letter below for glossary terms
As markets change, terminology changes, too. The MidMarketer world is filled with expressions and acronyms packed with opportunity…and sometimes confusion. When you need to understand “what they’re talking about,” check out the MidMarketer glossary. You’ll not only get the definition, but a MidMarketer editorial aiming you in the right direction, or at least giving you our opinion on the subject.
Alt text
Alt text or An alt tag is an HTML tag that describes an image as an alternative to viewing the actual image.
Alt text (or tags) are very important for many reasons. Alt tags are important for visually impaired people that are using your site. They are also used by search engines to understand the "meaning" of an image. Alt tags are a must for your Web site's basic search engine content strategy.



