Glossary
Click on a letter below for glossary terms
As markets change, terminology changes, too. The MidMarketer world is filled with expressions and acronyms packed with opportunity…and sometimes confusion. When you need to understand “what they’re talking about,” check out the MidMarketer glossary. You’ll not only get the definition, but a MidMarketer editorial aiming you in the right direction, or at least giving you our opinion on the subject.
Paid Inclusion
Paid Inclusion is a marketing model where marketers pay a search engine a fee to ensure that their sites show up in search results. Also known as â??guaranteed inclusion.â?ť
Paid inclusion does not effect the ranking of a web page; it just guarantees that the web page itself will be included in the index along with the organic listings. While Paid Inclusions guarantee a site/page is listed it does not guarantee any ranking.
